WELL-BEINGS BALANCE

“La Granda is a new way to farm, based
of the balance of three well-beings

Environmental Well-being
La Granda follows a strict policy document concerning animals’ nutrition and natural fertilization of soil. Furthermore, La Granda believes in bacteria-friends, which are essential for the biodiversity, the fecundity of the soil and the quality of fodders. The balance of the soil is possible even through mycorrhizae, a symbiotic connection between a good fungus and the plant. This connection enriches and naturalizes the soil, enhancing its structure and making it much more suitable for the growth of plants useful for animals’ and humans’ nutrition.
Thanks to good bacteria, the plant is stronger to pests and diseases.

 

Animal Well-being
All La Granda farm respect the cow-calf line: every animal born and raise in the farm. Calves are breast-fed by their mother for around 4-6 months after birth, following the rhythm of nature. After weaning, as precaution to preserve the animal’s health, La Granda DOES NOT use silages, soy, bicarbonate and buffer solutions, antibiotics, sulfonamides or cortisones. Breeding and nutrition are strictly related: raising animals in a correct way helps to supply a high-class meat. In order to do this, a policy to follow is necessary: animals are what they eat!

 

Human Well-being
The breeder is a main role in the meat supply chain. Through years, the fluctuating market trends made many breeders leave the activity. To enhance this almost abandoned art, La Granda revolutionized its rules: by paying the meat with an agreed fixed price, the farmer’s remuneration increases by 30%. Moreover, La Granda develops the “neutraceutical” concept; “healing with food” is the slogan of an alternative theory that sees in the right nutrition a new natural way to feel good and prevent diseases. It is surely a big step, especially when integrated in the collecting catering field, to which belongs to school canteens and hospitals. The policy of La Granda includes the “traceability” of the product: clearness on the animal’s origins – where and how it has been bred – it’s important to explain to the consumer the nature and the source of his food.

img-benesseri-equilibrio_en